A Fashion Odyssey With Bibhu Mohapatra https://ift.tt/HAFWdYB

In the realm of haute couture, where creativity intertwines with cultural narratives, fashion designer Bibhu Mohapatra stands as a beacon of innovation and authenticity. We had the privilege of sitting down with the international sensation to delve into the inspiration behind his Spring 2024 collection, his journey from the vibrant landscapes of Odisha to the global fashion stage, and his views on the evolving cultural expression within the industry.

From Roots To The Runway

“My journey from Odisha to the international stage is a narrative of hard work and determination, but above all, it is the stories of people I have met on this path that best describe it. Growing up in Odisha’s culturally rich and vibrant landscapes, I was exposed to a tapestry of traditions and artistry that would later influence my design sensibilities. After pursuing formal education in design, followed by training in New York, I started a namesake label. Today, I can proudly say that our brand and its products are known for their intricate detailing, fusion of diverse influences, and commitment to timeless quality and sustainability. Bibhu Mohapatra – the brand, has risen to prominence with a lot of integrity and goodwill, showcasing the transformative power of passion and artistic vision of our clothes.”

“Fashion serves as a dynamic form of cultural expression, perpetually evolving and reflecting rich traditions worldwide. In recent years, Odisha’s craft and textile culture have garnered prominence on the global fashion stage. The intricate weaves, vibrant hues, and traditional techniques, deeply rooted in the heritage of Odisha, have found resonance with designers. The global fashion arena is witnessing a shift towards embracing diversity and celebrating the uniqueness of regional craftsmanship. Designers are integrating Odisha’s traditional crafts, such as ikat and Sambalpuri weaves, into contemporary styles, thus bridging the gap between tradition and modernity. This not only revitalises the craft sector in Odisha but also contributes to the global appreciation of the state’s cultural richness within high fashion.”

On Spring/ Summer 2024

“The collection pays homage to black female sculptors, Augusta Savage and Simone Leigh – artists who have made profound contributions to the art world across a century. The 100-year gap between Savage and Leigh highlights the evolution of artistic expression, underscoring my design philosophy that embraces the continuum of empowerment, resilience and cultural richness.”

Dream Collaboration

“Creative partnerships are the cornerstone of innovation and evolution in various artistic realms. When diverse minds and talents converge, the synergy often gives rise to ground-breaking ideas that transcend individual capabilities. I dream that someday I will collaborate with Marina Abramovi – an artist I admire a lot.”

On Staying Relevant

“I always try to say something new with my work. Derivative work is my worst nightmare. I navigate the delicate balance between innovation and timelessness through a distinct fusion of traditional craftsmanship and contemporary design elements. My connection to my heritage and roots in Odisha lends a timeless quality to the pieces I design. Simultaneously, I try to embrace innovation through modern silhouettes and experimental textures. I don’t believe in chasing trends. My team and I aim at evolving and adapting without compromising the cultural authenticity present in our work yet ensuring the brand remains relevant across changing fashion landscapes.”

On Shaping The Future

“Technology is reshaping the landscape of fashion, and we always aim to be at the forefront of this transformative wave. We have been seamlessly incorporating technological advancements into our creative process, utilising cutting-edge techniques and tools. From 3D printing to digital design software, technology serves as a catalyst for innovation in our collections. This allows us to remain forward-thinking in our creative approach, and we treat technological advancements as a means to push creative boundaries, resulting in collections that reflect a harmonious blend of traditional craftsmanship and contemporary vision. With this, we hope to stay relevant and contribute to shaping the future of fashion.”

Advice To Upcoming Designers

“In order to effectively navigate this dynamic and competitive industry, perseverance, creativity, and resilience are paramount. Stay true to your unique voice and vision, honing your skills while remaining open to continuous learning and evolution. Networking is key – build meaningful connections within the industry and seek mentorship to gain insights and guidance. Embrace technology as a tool for innovation, stay abreast of current trends, and find a balance between staying relevant and expressing your individuality. Be prepared for challenges, as the fashion landscape can be demanding, but let setbacks fuel your determination. Ultimately, authenticity and a relentless passion for your craft will set you apart in this ever-evolving world of style and design.”

Read the full story on ELLE India’s new issue or download your digital copy via Magzter.



from Elle India

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